In Love with You, Armani's romance The Armani house delivers a vision of luxury and elegance that is rather classic and traditional. Its Emporio Armani line, by contrast, is more modern and dynamic.
The fine haute couture house created by Giorgio Armani has also managed to offer magnificent fragrances such as Acqua di Gio or, more recently for its ladies, Armani Si. By opening a fashion department dedicated exclusively to young people called Emporio Armani in the 2000s, the Armani house once again demonstrated that it knew how to capture the spirit of the times and the desires of the house's admirers.
It was clear that Emporio Armani had to offer fragrances that would fully match its spirit, both very modern and very romantic.
In Love with You, when joie de vivre blends with wild love
In 2007 Emporio Armani offered two new fragrances as a duo: Emporio Armani Diamonds for Her and for Him, both of which exuded increased freshness and luminosity. In 2017, after many other beautiful bottles, Emporio Armani would return once again with a sublime scented couple named Because it's you for the ladies and Stronger with You for the men.
While in 2019 men will have the pleasure of discovering a Stronger with Intensely that is more gourmand and sensual than ever, women too will be able to rediscover this great Armani fragrance in this In Love With You, the scented offspring of Because It's You.
Regarding Because it's You, the perfumer told La Dépêche that it is a floral-fruity fragrance that is at once lively, sparkling and carnal. It is the perfect mix between confident seduction and smiling, playfulness. This fragrance seeks to convey the full complexity of femininity, beyond clichés.
What will the so great perfume creator say then about its successor In Love With You? Most likely that In Love with You seeks to further highlight this new sparkling and gourmand femininity that dresses itself in precious flowers to shine with an absolute aura.
Powerful absinthe, delicate flowers and gourmand fruits for an In Love with You of absolute femininity
Because It's You presented itself as a fruity and floral juice that was made both soft and sweet by a raspberry note, and feminine and sensual by a powerful rose and vanilla depths dotted with hazelnut (a signature shared with the masculine Stronger with You).
For this new installment, In Love with You, the Emporio Armani house wanted to keep the same raspberry-rose-vanilla backbone as for Because it's you, but sought to intensify the contrasts between fruity notes and floral notes.
Thus, from the very start, In Love With You hits us with a gust of red fruits as gourmand as it is precious, built around raspberry, blackcurrant and cherry. Then at the heart, rose is magnified by jasmine while a touch of absinthe offers a sharp, green freshness to these thoroughly feminine flowers. Finally, patchouli envelops the fruits and flowers in its woody, creamy, intense and sensual smoothness.