L'Air du Paradis

Among the greatest perfumes of that era, some testimonies remain that have managed to survive through the ages. Nina Ricci's L'Air du Temps is one of the most celebrated fragrances of that decade. Created in 1948, it still delights thousands of women around the world. Today, as if to pay tribute to it, it reinvents itself and adopts a more springlike scent. Focus on Nina Ricci's L'Air du Paradis.

The return of a great Nina Ricci classic

Nina Ricci's L'Air du Temps is a highly symbolic perfume. Indeed, it was the house's first creation right after the war. As a result, it carries heavy symbolism and celebrates the joy of a newfound freedom. It embodies the image of a Paris full of ambition and in search of renewal. Fully in step with the effervescence of its time, it conveys an incomparable dynamism and a desire to seize life to the fullest. L'Air du Temps is not just a perfume. It also delivers a powerful message. This juice has managed to endure through the ages and seems to have lost none of its former splendor.

L'Air du Paradis, a floral and fruity perfume

On the olfactory level, L'Air du Paradis is a concentrate of exoticism, both floral and fruity. It opens on a blend of passion fruit and lime. This tangy freshness is then followed by a more floral heart mixing tropical flowers with jasmine and frangipani. Finally, the composition darkens toward its base. L'Air du Paradis closes on a woody scent of cedar. The whole is the work of the talented perfumer Calice Becker.

Nina Ricci reveals its longing for paradisiacal exoticism

L'Air du Paradis is a modern derivative of L'Air du Temps infused with exoticism. While it still preserves the original theme of the 1948 fragrance, it adds a more tropical and sun-kissed dimension. It becomes a true paradise, easily imagined as populated with fanciful birds and tropical flowers. And this is precisely what is found on its packaging. Its pretty cardboard box is particularly colorful. It is the work of illustrator Martyna Zoltaszek. Based in Bristol, this talented artist is now famous worldwide for her dreamlike landscapes and numerous botanical motifs. Martyna Zoltaszek draws inspiration very often from the subtleties of nature and offers works that are always highly detailed and vibrant with color. This is exactly what is found on the new packaging of L'Air du Paradis, which showcases countless plants and birds. As for the L'Air du Paradis bottle, it borrows the sensual curves of its predecessor L'Air du Temps. It takes the form of a swirl of clear glass in perpetual motion, now decorated with an orange-yellow gradient. Resembling a pulsating sun, it is crowned by two doves that seem suspended mid-flight.