A luminous Eau de Toilette: Kenzo World A true phenomenon, Kenzo World has been widely talked about since its release in 2016. It must be said that it is the realization of a highly ambitious project, and of a genuine turning point in Kenzo's creative universe.
With the arrival of Carol Lim and Humberto Leon at the helm of creation, the house of Kenzo regained its bold spirit, ablaze with a thousand colors. By offering a fragrance as original and lively as the current collections, Kenzo World, the new stylists and their perfumer Francis Kurkdjian brought the house's anti-conventional spirit surging back to life. Kenzo World Intense and now Kenzo World Eau de Toilette join this range of sparkling fragrances to further play on the bottle's original accords.
Kenzo World Eau de Toilette, or the fresh breath of a decidedly original fragrance signed Francis Kurkdjian
Since Kenzo Amour in 2006, the house of Kenzo had, so to speak, only offered variations on existing fragrances. With Kenzo World and the talents of the aesthete and creative perfumer Francis Kurkdjian, the new stylists Carol Lim and Humberto Leon once again bring forth all the wonderful boldness of the house founded by Kenzo Takada.
Indeed, for Kenzo World, Francis Kurkdjian set out to break classic codes, shake up traditional notes, to offer bold and spontaneous women a fragrance that resembles them. Avant-garde, he dares to mix. Genres, styles, materials. He breaks the fragrance free of beaten paths and takes flowers out of their classicism, daring overdoses, according to Kenzo about Francis Kurkdjian and his composition work for Kenzo World.
With Kenzo World Intense, released in 2017, the proposition leaned into sensuality and gourmand character, while for Kenzo World Eau de Toilette, released in 2018, Francis Kurkdjian set out to explore the freshness and floral sweetness of the original bottle to turn it into a springlike and powdery fragrance that remains just as original.
Kenzo World Eau de Toilette is a fragrance meant for all young women unafraid to be themselves. This floral and fruity explosion is as bold as it is playful, according to Kenzo about Kenzo World Eau de Toilette.
When peony and pear turn to velvet, Kenzo World Eau de Toilette bursts with light…
In order to make Kenzo World Eau de Toilette a light and airy fragrance like a spring flower, Francis Kurkdjian worked mainly on the flowers and fruits that make up the various facets of Kenzo World. For this Eau de Toilette, certain ingredients were replaced by others to enhance Kenzo World's natural freshness and its floral facets, while toning down its initial power to powder it with precious flowers.
Thus Kenzo World Eau de Toilette opens on juicy, fruity pear notes, departing from the red fruits that gave strength to the very first bottle of 2016. Then at the heart, peony becomes the star of this springlike composition, pairing with a soft and delicate almond blossom. Finally, as noted, Francis Kurkdjian chose, for this Kenzo World Eau de Toilette, to let go of the initial strength of ambroxan in favor of an iris flower that powders the whole with its magnificence and its elegant, refined facets.