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H24
Hermès

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H24

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H24, an eau de toilette for men launched by Hermès in 2021, is the house’s first major masculine since Terre d’Hermès. Christine Nagel pairs clary sage, narcissus and rosewood with sclarene, a molecule with warm, metallic accents, in what Hermès presents as a high-tech fougère. The bottle, designed by Philippe Mouquet, is refillable.

A refillable bottle in recycled glass with aerodynamic lines, designed by Philippe Mouquet, in an urban gray box crossed by a lime-green stripe.

Designed by Philippe Mouquet, the H24 bottle is meant, according to Hermès, to express the drive and energy of the contemporary man. The house describes aerodynamic lines and specifies that it is made of recycled glass.

The bottle is refillable: a 200 milliliter refill fills the 30, 50, 100 and 175 milliliter sizes. The house sees it as a responsible gesture, inseparable from an object made to be kept for a long time.

The box, an urban gray, is made from pulp bleached without elemental chlorine and containing at least 40% recycled material. A lime-green stripe crosses it; Hermès says it defines the space as much as it opens it.

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