Gucci Première, haute couture in a perfume bottle. The story of the house of Gucci is one of the finest stories in Italian luxury. It begins when Guccio Gucci opens a workshop and a leather accessories boutique in Florence in 1920.
Gucci perfumes exude all the glamour and sensuality of the famous Italian house's haute couture garments. The perfumes for women are especially composed to be elixirs of love and desire that harmonize perfectly with the inimitable style launched by Tom Ford in the 1990s. After the thoroughly languorous Gucci Guilty, the ultimate star, Gucci Première, was born to turn every woman into a queen of the red carpet.
Gucci Première, every woman is a star in the firmament
It is clear that if the beautiful Italian house founded by Guccio Gucci in 1921 is today one of the star names in fashion, it is thanks to the absolute influence of Tom Ford, who revolutionized the Gucci spirit by ushering in a new era, that of porno chic. Thus, the Gucci spirit and its ancestral savoir-faire were shaken up in the 1990s by the desires and inspirations of a Tom Ford at the height of his talent. It was also under his aegis that Gucci launched into perfumery in 1997 with Envy. From then on, the house continuously offered glamorous and fiercely sensual perfumes for women, reaching its peak with Gucci Guilty, a true aphrodisiac essence.
With its successor, Gucci Première, sensuality no longer dominates the accords, though it still lingers, as befits a Gucci perfume. Gucci Première thus emerged from the porno chic era to offer the luminous effects of star glamour, a Hollywood sun or a walk up the steps under the spotlights of the Cannes Film Festival. It is not for nothing that this Gucci perfume took the name of the haute couture collection that made its debut at the Cannes Film Festival in 2010.
Yet Gucci Première is not reserved solely for stars seeking a luxurious perfume; on the contrary, it aims to offer every woman the chance to feel, at any moment, like a star walking a runway in a haute couture gown. Gucci Première is a dream that a perfumer managed to shape for every woman.
Luminosity and bursts of vintage champagne accords for the Gucci Première fragrance
Curiously, we rarely know the perfumers who took part in composing the house of Gucci's fragrances. While the trend nowadays is to honor the talented perfumers behind our greatest perfumes, the house of Gucci prefers to keep them secret. No matter. Gucci Première is a jewel of light that shares the spotlight with no one but itself.
Gucci Première thus opens on a surprising pairing that plays on the freshness of bergamot to carry us intensely toward the splendor and opulence of an orange blossom that lights us up with a thousand lights. At heart, white flowers play on their grace to adorn us with scents as spectacular as a Gucci evening gown. However, unlike Gucci gowns, these lovely flowers let themselves be wrapped in a warm stole of white musks. Finally, leathery notes blend with creamy woods to form a powerful, sensual sillage for the star that slumbers within each of us.