Amor Amor Eau de Parfum: the elixir of a more intense love Launched in spring 2024, Amor Amor Eau de Parfum revisits Cacharel's famous love potion with a more sensual concentration and a heightened rosy dimension. Perfumer Dora Baghriche imagines here an ode to modern passion: the sweetness of a sun-drenched pear ignites in a heart of red rose, before wrapping itself in silky musks and creamy vanilla. Conceived as a kiss that is not forgotten, this floral-fruity-musky fragrance speaks of love at first sight in the digital age—a whirlwind of notifications, emoticons and heartbeats that the incandescent red bottle symbolizes perfectly.
Released in 2024, this Amor Amor Eau de Parfum extends the line opened by Amor Amor in 2003 by bringing it to eau de parfum concentration. Distribution is handled by L'Oréal. Cacharel presents the launch as a new interpretation of its best-known fragrance, associated with the intensity of first love, and the brand text reproduced by a French retailer speaks of a new intensity given to the composition.
Attribution of the formula differs depending on the source. Fragrantica names Dora Baghriche as the perfumer, while the retailer makeup.fr page mentions Dominique Ropion and Laurent Bruyère, names associated with the 2003 version. No official communication from the house resolves these two attributions.
The olfactory classification splits the same way: L'Oréal's press release speaks of a floral chypre, while Fragrantica and retailers place the fragrance under fruity floral or floral chypre. The two published note breakdowns, that of the press release and that of Fragrantica, do not match each other either.