L’Homme Lacoste Timeless is a timeless fragrance. It was in 1933 that the very first Lacoste sport polo shirt was invented, also known by the code L.12.12. Invented by René Lacoste and André Gillier, it quickly became a centerpiece of the sports wardrobe, but also a garment inseparable from the menswear closet.
The masculine elegance shaped by Lacoste since the 1930s with the famous piqué polo shirts is a sporty elegance, certainly, but a timeless elegance, at once very understated and very distinctive. In fragrance, Lacoste bottles stand out from other men's fragrances through this elegance balanced between intense modernity and sometimes even retro classic notes. If with l’Homme Lacoste in 2017, the house reaffirmed this marriage of eras, with l’Homme Lacoste Timeless, perfumer Michel Girard takes this marriage of eras to new heights!
L’Homme Lacoste Timeless, a very Lacoste elegance sheltered from time and trends
With l’Homme Lacoste, perfumer Michel Girard effortlessly reaffirmed the highly innovative and elegant spirit of the house with the famous green crocodile. This hot-cold interplay, at times burning with spices, at times sharp with rhubarb notes, came to surprise our senses by offering the wonder of singular accords.
It was very important for us to stay true to the values of the Lacoste brand: tenacity, boldness and elegance. The only value that was a little harder to describe was fair play. For us, that represents the fun, sparkling side of the fragrance. Michel Girard on l’Homme Lacoste in Journal des Femmes.
With L’Homme Lacoste Intense, the perfumer pushed these contrasts to their peak, magnifying the freshness of the sharp notes and making the woody depths even more sensual.
What can one expect, then, from l’Homme Lacoste Timeless? Simply, according to Lacoste, a fragrance with suspended time, a magical interlude where the fragrance is a bubble to be discovered both in the modernity of rhubarb notes, this time supercharged by an overdose of ginger, and in classic notes and woody tendrils that gain strength through the new star of the bottle, the beautiful, burning cardamom.
Ginger as the star olfactory element of L’Homme Lacoste Timeless
For this third variation of l’Homme Lacoste (aptly named L’Homme Lacoste Timeless in tribute to the splendid advertising campaign recently filmed for Lacoste clothing), perfumer Michel Girard, who had already created the two previous editions, kept the backbone of l’Homme Lacoste while adding new olfactory raw materials that would heighten its effects. Thus the hot-cold contrast remains dominant, but its construction has expanded over time!
At the start, L’Homme Lacoste Timeless opens with a dance of bergamot freshness and green, sharp rhubarb notes. However, cardamom, a fine spicy force, already comes to disrupt this momentum with its captivating power. At the heart, black pepper, jasmine and ginger form a singular trio between floral elegance and an ultra-bracing, sporty polar chill. But the warmth builds in power in the vanilla depths, where sandalwood, cedar, amber, musk and akigalawood® form a sillage of burning, sensual, unforgettable virility, timeless in every sense!
L’Homme Lacoste Timeless is thus carried by the force of time, time past and time to come, so much so that it will resemble no other fragrance, since it is… timeless!