HM Eau de Toilette

HM, the first masculine fragrance from Hanae Mori

HM, a poetic olfactory journey

Each of Hanae Mori's fragrances takes the wearer into a highly poetic and bucolic universe. Thus, when the designer imagined a fragrance for men, she did not depart from her guiding principle. With her, everything is butterfly, lightness and creativity. HM is therefore a genuine olfactory discovery. Hanae Mori's famous iconic butterfly seems to guide us through multiple landscapes. HM thus allows us to escape into quite different places. Its scent depicts the image of a beautiful sunny morning in the countryside. There, fruity scents intermingle and stimulate the appetite. Then, HM changes scenery and invites the discovery of more woody and voluptuous scents. The atmosphere is rather that of a summer evening. Nature is thus omnipresent in each of the fragrant notes of this men's fragrance. This woody oriental wonderfully combines fresh, sparkling sensations with a more seductive side. HM is a distinctly masculine fragrance while remaining fairly discreet and refined. Once again, Hanae Mori seems to have demonstrated unrivaled expertise in perfectly balancing the scents for a highly prestigious result.

The energizing scent of the Hanae Mori man

HM is thus a seductive, particularly energizing fragrance. It opens on fresh, sparkling top notes. These combine lemon and lavender. This plant is, indeed, particularly masculine. Its scent recalls that of old-fashioned barbershop soap, and men are therefore especially attached to it. Moreover, this ingredient originating from Asia Minor has been used in perfumery since antiquity. Lavender is particularly appreciated for its floral, herbaceous, balsamic, woody and camphoraceous scent. In short, lavender alone manages to enhance the HM fragrance with its complex and very rich odor. It is then followed by the seductive opulence of jasmine. This queen of flowers invites temptation and bewitches with its magnetic charm. Moreover, as if that were not enough to make us swoon, Hanae Mori further enriched the composition of HM with a gourmand, velvety note of vanilla. This is paired with the creaminess of tonka bean as well as the woody tones of sandalwood. This final accord gives this essence its oriental character and openly displays a particularly seductive sillage. The result becomes absolutely bewitching.

A fragrance for elegant, urban men in search of a reliable, original and exclusive choice.

The wearer is meant to be elegant and charismatic, with a touch of authenticity and virility.

The fragrance is an accord of notes of the finest lavenders blended with notes of vanilla and tonka bean. HM is a woody oriental that opens fresh and floral before evolving toward aromatic and amber notes.

The bottle is clean, understated and authentic, a tribute to discreet elegance. The cap is inspired by the Tsuka, the end of the handle of the Samurai sword, and is engraved with the letters HM in the pure tradition of the “Kamon” (Japanese family crest).