Fusion D’Issey the new eau de toilette for men from Issey Miyake. Nature is an inexhaustible source of inspiration. As proof, Issey Miyake has always drawn his creative magic from it. This designer and unconventional perfumer constantly seeks out the finest raw materials to craft his creations.
Fusion d Issey is a creation shaped at the heart of nature in fusion. Drawing on the elements of the Earth, Issey Miyake once again delivers a refreshing fragrance, leading men to discover an endemic and fascinating nature. In terms of scent, Fusion d Issey is a highly contrasted and powerful fragrance, with an aromatic, mineral and sun-kissed accord floating in the air. But what about its bottle? At the border between simplicity and design, Fusion d Issey is designed to endure through decades and win over the hearts of all generations.
A fragrance designed like a mysterious stone
Fusion d’Issey by Issey Miyake comes in a very masculine and unconventional bottle. With an imposing shape, it pays tribute to the nurturing and creative earth, making it an inexhaustible source of inspiration. Thus, its bottle seems designed straight from rock. It consists of a glass base topped with a black cap, featuring numerous facets. This cap is like a cut face of rock, like a semi-precious stone found at the bottom of a mine. For a more realistic effect, a few green glints emerge here and there, giving this cap the look of a mysterious gem.
Issey Miyake moves toward a very virile-looking bottle
Forming a rectangular block, the Issey Miyake bottle displays its presence through its sharp edges and imposing stature. Furthermore, the colors chosen here are very masculine. Black and gray carry a universal connotation and are synonymous with strength and elegance around the world. The visual contrasts of this fragrance, between transparency and opacity, reveal the image of a man rich with several personalities. The whole is also presented in cardboard packaging following the same codes, split in two by the opposition of these two colors.
Fusion d’Issey, a rock in fusion
As you will have understood, rock is an element that deeply inspired the visual identity of this fragrance. However, note that it is meant to appear hot and blazing, so much so that one might almost believe it to be molten lava. And indeed, an orange color also appears in this visual. The name Fusion d’Issey is written in orange, a symbol of energy, as if lava found its way as much into its scent as into its design. There is therefore a perfect coherence between the Issey Miyake fragrance and the design of its bottle. If this juice contains “a warm volcanic wood accord,” this is noticeable even in its visual.
To offer variety and match every preference, note that the Fusion d’Issey by Issey Miyake fragrance comes in several formats. It is available in three spray bottle sizes, 50, 100 or 150 ml.