Most feminine perfumes are largely based on floral notes. Yet in 2004, the house of Hermès created a surprise and chose to highlight ambergris in its perfume l'Eau Des Merveilles. Although unusual, it quickly won over the public, revealing a highly appealing masculine-feminine facet.
As if to elevate its Merveilles collection, Hermès has decided to unveil a new perfume named l'Eau des Merveilles Bleue. This one opens a new chapter in Hermès's most poetic story. This juice is akin to the wonder in a child's eyes when discovering the sea for the very first time. It is akin to a wet pebble that the salty wind gradually dries. The idea is most appealing. So, let's see how this translates on the visual side.
The usual sobriety of Hermès bottles
Originally, the house of Hermès was established as a saddler and harness maker, in Paris. It was only later that it expanded its business toward leather goods, luxury items in general, and then perfumes. Since its beginnings, Hermès has been renowned for the quality of its products and its choice of raw materials. Yet, its unmatched craftsmanship never tips over into an excess of embellishment. At Hermès, details are always carefully considered and none appears in a finished product by chance. Hermès is rather an advocate of sobriety. This indeed shows through in each of its bottles. The house adopts two major forms of containers. Its most famous bottle draws inspiration from an old carriage lantern. It is characterized by an elongated, refined shape. Cut entirely from clear glass, it is topped with a metallic cap. The other great bottle from the house of Hermès is the H-shaped bottle of the perfume Terre d'Hermès. Indeed, the house chose to rely on the first letter of its name to shape a bottle. This gives it a particularly solid footing and instinctively conveys a sense of power and virility. Also, as an extreme opposite to this very masculine bottle, l'Eau des Merveilles Bleue is adorned with generous curves. It is the perfect echo of femininity.
L'Eau des Merveilles Bleue and its rounded visual
L'Eau des Merveilles Bleue is a perfume whose scent draws inspiration from that of pebbles washed over by waves. Thus, this fragrance nestles into a round, perfectly smooth bottle, as if polished by the sea. Hermès has therefore sought to establish a perfect continuity between its visual and its scent. Its round shape echoes all the generosity and voluptuousness of women. Its blue color, for its part, is evocative of the sea. Yes, but not only that… It is traced with a constellation of stars. Thus, it is a bit as if Hermès had wanted to convey the sparkling eyes of a child catching sight of the sea for the very first time. For a more modern touch, the whole is topped with a silver-toned cap. Finally, l'Eau des Merveilles Bleue rests on an unstable base. This bottle is designed like a roly-poly toy, a highly original yet no less appealing idea.