D Red
Diesel D Red: red grapefruit ignites lavender D Red electrifies the D by Diesel collection: a burst of red grapefruit appears like a flash of lightning upon waking, immediately caught by a bleached lavender of crystalline purity. The aromatic wave continues into a terribly sensual milky sandalwood, reinforced with an amberwood-vanilla duo for an addictive sillage.
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Complete fact sheet
Identity & formats
- Official name: Diesel D Red Eau de Parfum
- Olfactory family: Fougère • Aromatic • Woody
- Concentration: Eau de Parfum ≈ 18%
- Launch: November 2024 (2025 collection)
- Sizes: 50 ml • 100 ml • 150 ml refill
Perfumer & concept
Developed by the Diesel Fragrance Lab, D Red pushes the “cold-hot” duality: citrus-lavender freshness on top, woody warmth in the base, for a whirlwind of red energy.
The “Red Voltage” bottle: design and sustainability
Visual design
The cylindrical silhouette in recycled glass is covered in a translucent red reminiscent of lava. The chrome metal cap bears the embossed “D” logo, as if hand-welded. An object at once raw and vibrant.
Responsible approach
• Glass containing 25% PCR.
• Unscrewable base: the 150 ml refill pouch reduces glass consumption by about 60% over two cycles.
• FSC cardboard box, vegetable-based inks, zero cellophane.
“Feel the Red Rush”: the story behind the juice
Creative vision
The campaign follows a skater tracing a luminous red line through the air: each jump triggers flashes of grapefruit. The setting warms up, giving rise to ember-colored woody swirls — an olfactory metaphor for the cool-warm contrast of D Red.
Olfactory notes of Diesel D Red
Top notes: red grapefruit & icy aldehydes
A thunderous fresh-fruit cocktail that immediately awakens the senses.
Heart notes: bleached lavender, geranium & ginger
Ultra-clean lavender, accentuated with a hint of metallic-floral geranium and a spicy flash of ginger.
Base notes: creamy sandalwood, amberwood & sweet vanilla
New Caledonia sandalwood, textured amberwood and a touch of vanilla round out the sillage, for over eight hours of longevity.
Key strengths of the new Diesel fragrance
“Icy-scorching” contrast
The frosted citrus strikes against the pure lavender before turning into woody embers — an unprecedented fougère effect, easy to wear all year round.
Long-lasting sillage
The sandalwood-amberwood pairing locks in longevity without sugary heaviness.
Sustainable commitment
Refillable bottle, recycled materials, alcohol from responsible sources: a coherent choice for conscious fragrance enthusiasts.
Wearing moments & recommended application
Situation Dose Desired effect
Sporty wake-up
1 spray on neck
Citrus jolt
Creative meeting
1 spray on wrists
Crisp lavender freshness
Rooftop dinner
2 sprays on chest
Sensual woody aura
Festival night
+1 on nape
Sandalwood-amber sillage all night long
Verdict: the red that electrifies the fougère
D Red condenses a vibrant red grapefruit, an ultra-clean lavender and a creamy sandalwood into a refillable red bottle. A new Diesel pillar for those who dare to push past limits.
Olfactory pyramid
- Top notesThe first minutes
- Heart notesThe heart of the perfume
- Base notesWhat lingers
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