Drift Rose

Drift Rose is presented on April 28, 2026, available for preorder, alongside Baroque Garden and Adriatic Gold. These three eaux de parfum make up ULLA, the first perfume collection by New York designer Ulla Johnson, completed by four candles and one incense.

Ulla Johnson entrusted the project to Lyn Harris, British perfumer based in London, and the collection is developed with Robertet, composition house of Grasse. At launch, distribution remains selective: the designer’s boutiques, her website and the online perfumery Violet Grey.

For Drift Rose, the house describes a walk along the dunes overlooking the Atlantic coast, pockets full of shells still warm from the sun, under a pink sky. The designer places this landscape in Montauk, on Long Island, where her children spend their weekends.

What is still missing

The house does not publish the chemical composition of Drift Rose, and the 75 ml bottle remains the only known size. It ships Drift Rose only within the United States, and a release in Europe has not been mentioned.