Decadence: does Marc Jacobs abandon the perfume of innocence for the flashy? While Marc Jacobs likes to surprise and seduce, it is certain that with his new fragrance Decadence, with its taste for luxury and glamour pushed to the extreme, he strikes a different note.
Marc Jacobs has wonderfully blended rock and chic looks with wild boldness since the 1990s. When the American designer launched his first fragrances in 2001, he developed them along the same joyful and optimistic eccentricities, and it was with Daisy, an elixir of joy, that he created his first bestseller in 2007. Continuing to exhale everyday happiness, and with the collaboration of Ann Gotlieb, his longtime perfumer, Marc Jacobs launched into a new, far more sensual era with Decadence in 2015.
Decadence, like a fragrance of joyful sensuality according to Marc Jacobs…
Marc Jacobs loves above all to display his difference by offering women haute-couture collections that combine the beauty of contrasts between punk-rock accents and chic, luxurious trends. He entered perfumery fairly early on thanks to a collaboration with the giant LVMH, which allowed him to offer sparkling and positive fragrances in the image of his collections.
From Splash in 2006, or Daisy in 2007, Marc Jacobs enjoys telling us fragrant stories that once again glorify the beauty of contrasts between childlike, sugary scents and chic, even retro accords. Nevertheless, Marc Jacobs fragrances aim to be colorful and joyful, but above all in a positive spirit, which is what Ann Gotlieb, the perfumer who has taken part in most of the Marc Jacobs fragrances, appreciates above all.
What Ann Gotlieb loves about Marc Jacobs? Precisely the fact that his fragrances are designed to put people in a good mood. Ann Gotlieb for au Féminin.
Decadence, despite its highly charged sexual overtones, does not depart from the rule of these fragrances composed to be elixirs of well-being. For Decadence is above all imagined to be, itself, a vector of fulfilling feminine sensuality that plays with sweet accords in order to reveal itself as glamorous over the course of its discovery…
Ann Gotlieb and Annie Buzantian compose a Decadence with multiple glamorous facets…
Decadence would thus mark a semi-break between Marc Jacobs's previous floral and light fragrances and the ultra-sensual accords of this provocative Decadence. As we have seen, however, Ann Gotlieb, like Annie Buzantian, wished to preserve the joyful spirit that inhabited previous Marc Jacobs fragrances such as Honey or Daisy. But for this elixir of sensuality, this whimsical spirit confronts, in beautiful contrasts, an exacerbated femininity, reminding us that the Marc Jacobs woman is a complex woman with many varied faces…
Thus Decadence first offers tangy freshness of bergamot, which pairs wonderfully with the fruity, almost childlike heart of Decadence composed of candied plum and fresh strawberry. Then rose opens the doors to femininity, which blossoms into mysterious, deep notes of patchouli and amber, tinged once again with a surprising gourmand touch of caramel. Iris reserves the final surprise of this Decadence, powdering this ensemble, half gourmand, half love potion, with a halo of retro, luxurious softness.