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312 Saint-Honoré

Signed by Alexandra Carlin, 312 Saint-Honoré was born in 2024 with the very first BDK Parfums boutique, opened at 312 rue Saint-Honoré in Paris. This woody, musky floral translates the architecture of the place: pink pepper and angelica brighten iris, tonka bean and orange blossom, over Ambroxan, ambery musk and Thai oud wood.

For J Wearescentient, on ÇaFleurBon, 312 Saint-Honoré wears soft and intimate, and revisits classic orange blossom in a modern way.

What critics say

J Wearescentient, ÇaFleurBon, March 2, 2024

J Wearescentient finds that 312 Saint-Honoré “feels quiet soft and intimate to wear,” while powerful woody ambers draw people closer. At the opening, pink peppers and intense ambers dance “like dazzling lights catching your eye through crystal-clear glass.”

J Wearescentient sees “classic orange blossom perfume done in a contemporary way” and notes that “The Thai oud lends a soft, skin-like quality,” before praising the hand of Alexandra Carlin, who skilfully weaves a captivating fragrance.

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