Buttercream Haze

Buttercream Haze is a gourmand eau de parfum from The 7 Virtues, launched in the fall of 2025 exclusively at Sephora. The Canadian house describes it as a vanilla so gourmand you would think it good enough to eat: buttercream icing, maple caramel crème and whipped vanilla melt into tonka bean.

Brand: The 7 Virtues
Launch year: 2025
Gender: Women
Olfactory family: Gourmand
Concentration: Eau de Parfum

Published October 28, 2026

Where to buy

The 7 Virtues, the house Barb Stegemann founded in Halifax, Canada, presented Buttercream Haze in October 2025, exclusively at Sephora, in nineteen countries. It comes as an eau de parfum, in a 50 ml bottle and a 10 ml travel size.

A vanilla to savor

The house sees Buttercream Haze as a vanilla to savor slowly, like a second slice of cake you didn’t plan to take but have well deserved. It offers it on its own or layered with its other fragrances.

The house’s message

The house claims a concentration of twenty-two percent fragrance oils in an alcohol made from organic sugar cane, and hypoallergenic formulas. A certified B Corp, it donates part of its sales to the charity Days for Girls, in the name of its motto, Make Perfume Not War.

What is still missing

No perfumer is named by the house; ÇaFleurBon links the fragrance to the fragrance house CPL Aromas, without further detail. Sephora files it under women’s fragrances in Europe, but calls it genderless in the United States.