Fougère Platine

Yet what would this carefully groomed look be without a matching fragrance to perfect the elegance of the one wearing it? It is precisely for the dandies of modern times that Tom Ford's latest fragrance was designed. It is called Fougère Platine and joins the designer's famous Private Blend collection.

Fougère Platine, the fragrance of a dandy

Fougère Platine by Tom Ford is a fragrance with no shortage of character. It is aimed at all the elegant men of today who like to be noticed. Picture it: a retro outfit, a carefully groomed mustache, meticulously chosen clothes, a small scarf knotted at the neck, and perhaps a hat… That is the perfect style of a dandy. Fougère Platine fits fully within this tendency. However, being a dandy is not solely a matter of appearance. It is also a state of mind. Charles Baudelaire said: Dandyism is not, as many rather thoughtless people seem to believe, an immoderate taste for dress and material elegance […] These things are, for the perfect dandy, merely a symbol of the aristocratic superiority of his mind. This is why Fougère Platine holds within it unusual ingredients, crafted in strict respect of tradition. It is pure joy for body and mind, arousing curiosity and awakening the senses with a mere breath.

Fougère Platine by Tom Ford, a deeply woody concentration

Fougère Platine comes from Tom Ford's famous Private Blend collection. A true laboratory of ideas, this assortment of fragrances explores highly original territory, freed from the usual conventions of perfumery. Fougère Platine is an unconventional fragrance, far removed from run-of-the-mill scents. With it, everything is a matter of daring. Fougère Platine comes in a bottle directly inspired by an apothecary vial, dressed for the occasion in a brown hue with a gold label. Offered in two different sizes, 50 or 250 ml, this bottle beautifully honors the rules of traditional goldsmithing. It holds a spirited and generous fragrance, somewhat extravagant. Tom Ford is fond of saying that Fougère Platine embodies the dandy at his peak — mischievous, generous, and definitely exhilarating. This juice is composed of clary sage, Moroccan mugwort oil, tobacco leaves and Atlas cedarwood. Bergamot, for its part, lends it more freshness. This opulence of wood and aromatics is conceived as the shimmering reflection of platinum. Tom Ford reveals that his fragrance Fougère Platine is like a mischievous smile recalling the upheavals of an eventful night.