Power of You Eau de Parfum, a feminine creation from Armani, presents itself as an eau de parfum with an assertive character, designed to accompany the contemporary woman in her everyday life.
Launched in 2026, this eau de parfum falls within the Emporio Armani line and forms the feminine counterpart to Stronger With You. The composition is the work of Nisrine Bouazzaoui Grillié and Nadège Le Garlantezec, both at Givaudan.
The name places power on the side of the person wearing the fragrance rather than the product. Emporio Armani presents the whole as an intense, enveloping olfactory experience, born of an accord of passion fruit and vanilla.
The release schedule is staggered by market: a European arrival on January 20, then March in the United States and the Middle East, and April in Asia. Another trade press source places the UK launch on January 28, 2026.