Floral
Barbara Zoebelein
Who said perfumery was a man's world? While men are indeed very present in this industry, women are gradually gaining ground and letting their sensibility speak through our fragrances. Working for the biggest luxury brands on the planet, Barbara Zoebelein ranks among the most influential perfumers. So who is this attractive woman, passionate about scents? Here are a few key dates in her career, rich with stints at the largest international perfumery groups
Barbara Zoebelein's career at the biggest names…
Barbara Zoebelein's career began in Germany, in 1985, at Henkel. This company is known for its three business areas: the creation of detergents and cleaning products, the development of glues and adhesives, and its beauty sector. The latter accounts for 21% of its revenue, and it is precisely there that Barbara Zoebelein cut her teeth as a perfumer. Her unwavering determination then led her to join one of the largest manufacturers of flavors, fragrances and cosmetics: Givaudan. Although the company is headquartered in Switzerland, it is now spread across the globe, generating revenue of 5.5 billion Swiss francs, which makes it one of the 20 largest Swiss groups and a true giant in the world of perfumery. Barbara Zoebelein spent 15 years of her life at Givaudan, working in some of the world's greatest cities such as Paris, Geneva, Hong Kong and New York. Since 2003, Barbara Zoebelein has ultimately settled at Drom. Also present on an international market, Drom Fragrances employs 480 people worldwide, but regards perfumery more as a human adventure synonymous with freedom and sharing, a philosophy perfectly in tune with that of Barbara Zoebelein.
Barbara Zoebelein's finest creations
Over the course of her career, Barbara Zoebelein has signed several collaborations with major luxury houses. We owe her, for example, the fragrances Guess By Marciano, Little Black Dress and Tomorrow For Men by Avon, Liquid by Hard Candy, and several Eaux for Louis Widmer. Yet if there were only one collaboration to define her career, it would probably be her most recent contract to date: the one with Lalique. Barbara Zoebelein is behind the fragrance Soleil, a dazzling juice that was launched in 2019. We designed this fragrance as the glow of morning light in a bedroom, a radiant halo of serene and intimate notes; Soleil Lalique invites us to wake up to the world with a smile, she explains in a press release. Radiant as ever, Barbara Zoebelein thus seems to have put a bit of herself into this composition. For her, this profession comes down to thinking with the nose, which has led her to memorize nearly 2000 olfactory ingredients to serve her countless ideas, always highly distinctive.
Creations by Barbara Zoebelein
Floral