Storie Veneziane
Storie Veneziane is the perfume line of the Swiss group Valmont, launched in 2018. Sophie and Didier Guillon, who run the house, conceived it as a tribute to Venice: five extraits named after the pigments of the Murano glassmakers, each linked to a district of the city. The bottle bears a hand-blown glass mask.
Storie Veneziane perfumes
A line born from a skincare group
Valmont is a Swiss skincare house, in the hands of the Guillon family. Storie Veneziane became its fourth pillar in 2018, and its first venture into perfumery. Sophie Vann Guillon, who leads the group, worked on the compositions; Didier Guillon, chairman and artistic director, designed the bottles.
The couple ties the collection to their attachment to Venice, where the group's foundation occupies the Palazzo Bonvicini. The city serves as a thread for both the names and the materials: Venice was a crossroads of the spice and silk routes.
Murano glass on the bottle
Each bottle bears a hand-blown Murano glass mask, designed by Didier Guillon and made by master glassmaker Leonardo Cimolin. The cap is dressed in hand-stitched Italian leather, and no two pieces are identical.
The five original names take up glassmakers' pigments, Verde Erba, Rosso, Blu Cobalto, Gaggia Medio and Alessandrite, each referring to a Venetian district. The collection is sold as Extrait de Parfum, in a size of one hundred milliliters.
What the line has become
A Collezione Privata joined the house in 2020, Eaux de Parfum housed in the same bottle, for which Sophie Guillon says she sought a harmony rather than a Venetian theme. A Palazzo Nobile line, in Eaux de Toilette, followed.
The whole is still distributed through niche perfumery and skincare boutiques, at prices that place the collection at the upper end of the market. The original extraits and the flankers that came after share the same container and the same artisanal craftsmanship.