Floral
Elle
While perfumery is an art that is part of our heritage and whose ancestral history has followed multiple cultures for decades, many houses are still embarking on this adventure today. As a result, the face of perfumery is particularly broad, bringing together true legends alongside newcomers. In this context, the ELLE house also chose to develop its olfactory activity, in 2015. Here is a brief presentation of the house, allowing for a better understanding of what it is about…
Elle perfumes
ELLE, a house specialized in print media
ELLE may be a newcomer in terms of perfumery, however, its name should not be unfamiliar. Furthermore, it is the leading upscale women's press company. To give an idea, the brand has a total of 45 different editions and 21 million readers worldwide! Since its creation, ELLE has shown the ambition to engage and provoke reaction. As such, this great house never stops updating itself to stay current and give meaning to its articles. ELLE thus embodies strong, contemporary values and symbolizes feminine modernity. Its numerous journalists work tirelessly day after day to craft fashion and beauty sections for women, enhanced with images captured by the best photographers in the world. As such, ELLE magazine manages to captivate generations of women, stimulating their desires and constantly sharpening their inspiration. Readers thus maintain a sort of intimate bond with this house, and it is now around its new fragrances that ELLE intends to unite women. Note, however, that this is not the brand's first diversification. Furthermore, ELLE has a line of clothing, accessories, home decor, office supplies and luggage. In total, its products are now sold in more than 80 countries.
ELLE and its new fragrances
Designed for independent and free women, ELLE embodies the image of today's dynamic, urban Parisian woman. The house combines elegance with casualness as well as optimism. However, it is not exactly to women that it chose to speak to this time, but rather to their children. Indeed, in 2015, ELLE developed an assortment of several fragrances composed for our entire little tribe! It is a set of four fragrances with joyful and affectionate, fresh and creative scents. Moreover, their names speak volumes about their ambition: So Pretty, So Cute, So Sweety and So Lovely are essences that are sure to win you over! These sparkling, trendy fragrances are intended for children aged 0 to 14. As such, you will no longer be the only embodiment of a chic and trendy Parisian woman. Optimism is now within reach of your entire family, and it seems the ELLE house does not intend to stop there! To be continued in the coming years…



